Lead Engagement
90-day multi-channel drip across SMS, email, and voicemail with stage-based triggers keeping every lead warm across the full nurture window.
Overview
The 14-Touch Follow-Up Sequence Agent runs a structured 90-day nurture campaign across SMS, email, and voicemail. Each touch is timed and triggered by lead engagement, keeping prospects warm until they're ready to buy.
What 14-Touch Follow-Up Sequence Agent Solves
Without a structured sequence, follow-up is random. Some leads get contacted once and forgotten. Others get spammed. Your team has no consistent process. 14-Touch Follow-Up Sequence Agent runs every lead through a 90-day drip calendar: touch 1 (SMS day 1), touch 2 (email day 3), touch 3-14 spread across 90 days. Each touch is auto-adjusted by lead responsiveness, so hot leads get faster follow-up while cold leads get spaced out.
How It Works
On lead entry, a 90-day calendar is triggered. Each touch fires on schedule, adjusted for engagement. Replies escalate to a live agent; non-responders continue the sequence.
Sequence Enrollment & Stage Mapping
New leads are enrolled in the 14-touch sequence. Their stage (awareness, consideration, decision) is set based on initial engagement or source.
Multi-Channel Touch Delivery with Responsive Timing
Touches mix channels (SMS, email, voicemail) and content (pain points, social proof, offers). Timing adjusts based on opens, clicks, and replies.
Engagement Tracking & Escalation
All touches are logged. Opens, clicks, and replies are tracked. Hot leads are escalated to live agents; cold leads continue the sequence.
